Cookie Policy
Last updated: 23 October 2026
Cookies are small files stored on your device. We use them to run the website and dashboard, to remember your choices, and (only with your consent) to understand how the Service is used. You control non-essential cookies through our banner and can change your choice at any time using the Cookie settings link in the footer.
1. Categories we use
Strictly necessary cookies make the site work (keeping you logged in, running the chat, remembering your consent). These do not need consent. Analytics and marketing cookies help us measure and improve the Service; we only set these after you agree.
Phone calls. Telephone calls to a business that uses the Vallamo phone assistant do not involve cookies or similar technologies, because a call does not use a website.
2. The specific cookies
| Name | Set by | Purpose | Type | Lasts |
|---|---|---|---|---|
| vallamo_consent | Vallamo | Remembers your cookie choice | Necessary | 180 days |
| Session / auth cookie | Vallamo (dashboard) | Keeps you signed in | Necessary | Session |
| Chat widget cookie | Vallamo (widget) | Runs the chat, links your messages in one conversation and, where the business uses the consent step, lets the chat recognise that you have already agreed or withdrawn | Necessary | 30 days |
| _ga | Google Analytics | Tells returning visitors apart so we can measure usage | Analytics | 2 years |
| _ga_K8H5C65529 | Google Analytics | Keeps your session state so usage is counted correctly | Analytics | 2 years |
| _fbp | Meta (Facebook) | Identifies your browser so we can measure our advertising and show our ads to people who have visited our website | Advertising | 90 days |
| _fbc | Meta (Facebook) | Records that you arrived from one of our Meta ads, so we can measure how well it worked | Advertising | 90 days |
Google Analytics and the Meta pixel are not loaded at all unless you accept non-essential cookies. If you accept, the Meta pixel sends Meta a record of the pages you view on our website, together with your IP address and browser details, so that we can measure our advertising and show our ads to people who have visited us. Meta handles that information under its own privacy policy. If you later withdraw consent, we stop loading both and remove their cookies from your browser.
Where a business has switched on the consent step in its chat, your answer is recorded on our servers against a one-way reference, not in a cookie, and the chat does not process what you write until you agree.
Our pages also load the Playfair Display typeface from Google Fonts, which shares your IP address with Google to deliver the font.
3. Managing cookies
Use the banner to accept or reject non-essential cookies, change your mind any time via Cookie settings (also linked in the footer of every page), and control or delete cookies in your browser settings. Blocking strictly necessary cookies may stop parts of the Service working.
4. Changes and contact
We will update this page when our cookies change. Questions: support@vallamo.com.